The Wilson Triton Ruled NON-CONFORMING!
On Nov. 22, the Wilson Triton won Golf Channel’s reality T.V. series “Driver vs. Driver. Eric Sillies was the winning designer of the Triton and collected the $500,000 grand prize. On Nov. 25, the Wilson Triton went on sale to the public for $499.99. Today though, that Wilson Triton driver, that collected a half a million dollars, is ruled NON-CONFORMING by the USGA!
All the time, money, marketing, and selling has been a HUGE waste of time as of now. The only thing that hasn’t been a waste of time is the 9-degree driver.
“The Wilson Staff Triton DVD with the 9-degree loft is listed on the conforming list,” USGA spokeswoman Janeen Driscoll told Golfweek on Dec. 12. “All other submissions of the Triton clubs were determined to be non-conforming to the Rules of Golf.”
As of today, the USGA has not specified the reason the driver was ruled non-conforming. But we do have speculation, from a Wilson employee, that it is because there is a problem with the Triton’s soleplate.
There is only one PGA Professional using the driver and it is Kevin Streelman. Streelman is using the 9-degree driver on Tour, so it is legal.
“It’s in my bag, and it should be in yours,” Streelman says.
It was in Wilson’s best interest that these drivers sell, and sell a lot during the holiday season. Many of the retailers around the world were unaware of that the club was on the USGA’s non-conforming list. It is a given that if retailers and customers would have known about this problem, sales would have come to a skreeeeching halt quicker than you can say “illegal.”
Tim Clarke, the companies President, said that the company met with USGA officials on Nov. 21 (1day prior to winning the reality series) to discuss the Triton. (If you are even in contention of winning, I would probably had a discussion with the USGA weeks ago, NOT 1 DAY prior to winning! Huge mistake on Wilson’s behalf) Per that conversation, the officials told Wilson that the ruling of whether the club would conforming or be non-conforming. Clarke said the tight timelines of “Driver vs. Driver didn’t allow Wilson to send any demos to the USGA prior to the holiday season selling period.
The moral of the story: DON’T MAKE EXCUSES. Wilson screwed up here! I see three distinct flaws here. 1. Wilson, along with many other huge golf brands, has some of the smartest and creative people in the whole world working for them. For them not to know the guidelines between a conformed club and a non-conforming club is alarming. I’ve never made a golf club before, but I can guess that’s CLUB MAKING 101. 2. Although there was “tight timelines” between winning and getting demos to the USGA, let’s make sure all our eggs are in a row before we start selling stuff and not put it on the market before you get a ruling from the USGA AND 3. If you were one of the stupid retailing stores who is selling this driver, you must have failed CLUB SELLING 101. Nobody, and I mean NOBODY is going to buy a golf club that the USGA deems non-conforming. You should probably make sure of that before getting 100’s of clubs in your store.
From start to finish, this couldn’t have gone any worse. Eric Sillies and his $500,000 might have to help Wilson get out of this mess! FIX IT ERIC! You created a beast of a driver, I think you can figure out how to save the image of it as well!